Introduction to Personal Branding
Step 1. Position
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How to find the right name for your personal brand (9:48)
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How to use Google Alerts (2:19)
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How to search your name on Google (3:13)
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What are your personal brand mission and vision? (10:51)
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How to identify your key message (8:23)
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How to identify your core audience (9:12)
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The number 1 mistake you can make with your brand positioning (0:22)
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Personal Brand Positioning Quiz
Step 2. Profile
Step 3. Platform
Step 4. Promote
Step 5. Partnership
Bonus Step 6. Privacy
Brand New You
